She is a sought after global speaker and academic lecturer, known for her TEDx talk called, “Diversity is Overrated” and is a regular independent television commentator to various national networks like Fox Business, Fox News, CNN en Español, NTN24, among others. She also serves as Chairwoman of the FRIENDS of the National American Latino Museum and is an investor and operating executive board member for AUA Private Equity Partners, an investment firm that has deployed over $475 million in capital to scale family-owned and Hispanic-focused businesses. Lili is one of less than 1% of Latinas serving on a Fortune 500+ public board, as an independent director for the global youth retailer Zumiez (NASDAQ: ZUMZ) and RCN Television (BVC: RCNTELEVI). Some of their clients include Google, GlaxoSmithKline, Johnson & Johnson, Kellogg’s, Kroger, Merck/ MSD, PepsiCo, Prudential, among other Fortune 500’s. and Latin America, the group offers proprietary research, business strategy and inclusive marketing solutions to brands and companies that want to accelerate their impact and growth by tapping into diverse market segments. After over a decade of impacting the world’s most iconic brands and corporations, her firm has grown to become a first of its kind independent family of Cultural Intelligence® companies under the group name Culture+. After a successful corporate career, including a 10-year tenure at Johnson & Johnson, where she pioneered multicultural marketing efforts for the Pharma sector and co-founded the Hispanic employee resource group “HOLA”, Lili co-founded the marketing agency CIEN+ and the A.I. at the age of 17 without speaking English, she embodies the American Dream going from corporate executive turned entrepreneur. As an immigrant from Colombia, who came to the U.S. Lili is a former corporate executive turned entrepreneur, Cultural Intelligence® expert, and television business commentator known for her analysis of data and cultural trends to impact businesses.
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